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I’ve been running both Adsense and Kontera on some of my sites (including Netbook Experience) to see if it’s possible to make any money from small blogs, so I thought I would report back here.

Google Adsense allows a number of different types of context sensitive adverts to be place on a webpage or blog in distinctive Ad boxs. Adsense Ad placement is a hot topic as better results are obtained with better site integration. The site owner is paid money each time a user clicks on a Advert.

Kontera provides a context sensitive service where keywords are underlined, when the mouse rolls over a keyword an advert pops up, and again the site owner is paid money each time a user clicks on a Advert.

I’ve install both systems on a number of my sites and here’s the results over a 2 week period.

Adsense:
Total Page Impressions: 1,494
Number of Clicks: 4
Earnings ($): 1.16
Average earning per click ($): 0.29
Average number of impressions per click: 373.5

Kontera:
Total Page Impressions: 1,441
Number of Clicks: 23
Earnings ($): 0.63
Average earning per click ($): 0.027391304
Average number of impressions per click: 62.65217391

In summary, in my experience Kontera gets significantly more clicks then Adsense but Adsense has significantly better rates of pay.