When Twitter is a bad thing – Kenneth Tong Trends

Twitter’s strength is it’s ability for you to reach many people very quickly, as the number of followers you have increases the more people hear your message, it gives you a voice to the world.

Twitters’s biggest problem is that it gives people the ability for them to reach many people very quickly, as the number of followers they have increases the more people hear their message, it gives them a voice to the world.

As a case in point, lets have a look at the former Big Brother contestant Kenneth Tong who this morning started trending in Twitter. Looking at his profile in Twitter identifies the problem. Kenneth proudly endorses managed anorexia!

Other quotes from his Twitter Time line include:

  • “Nothing tastes as good as thin feels.”
  • “I wholeheartedly hope I put you off your Dinner. Look at yourself. You are a disgrace. That’s why the Guy you like doesn’t notice you.”
  • “I’m cruel to be kind. Fat people aren’t taken seriously. Skinny people will always be fashionable…” etc

The dictionary definition of Anorexia is: A psychophysiological disorder usually occurring in teenage women, characterized by fear of becoming obese, a distorted self-image, a persistent aversion to food, and severe weight loss and often marked by hyperactivity, self-induced vomiting, amenorrhea, and other physiological changes.

About 1 in every 250 girls suffers from some form of anorexia (different severity levels), and about 20% to 30% of these girls will ultimately die either from the disease or from a complication (eg heart problems) of the disease. In this media led age the has never been so much pressure for people to match a certain pre-defined image at what ever cost to their health, and Kenneth Tong’s message doesn’t help, and Twitter has helped him reach many people.

Currently over 17,000 people follow Kenneth on Twitter and today a few celebrity’s have used Twitter to criticise him, all have which has led to more publicity and more people seeing Kenneth’s dangerous message.

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iPhone-Experience.com recieved 983 hits in first two days

As mentioned in this post my iPhone help site, iPhone-experience.com went live on the the 01/01/11, it’s purpose – to help iPhone users get the best out of their handsets by sharing hints and tips. Keen for the site to get off to a flying start I wanted to reach as many readers as possible.

I ‘m really keen that the site is genuinely helpful so I’m putting a lot of hard work into making sure that information on the site is of high quality and well written so that readers will want to come back. Maren Kate – a successful blogger herself, has often said that the most popular sites on the Web are those that make it  a better place.

The site went live with 5 articles live on the 01/01/11 so that there were a few articles to read and I’ve continued to add at least 1 article a day, and I chose to use Twitter to try and reach readers.

I sent a message to 2 famous technology journalists, the Gadget Show’s Poly and Kate Russell from BBC’s Click TV show, letting them know about the site and asked them to re-tweet my message to their followers, which they both did, which was very kind of them.

The results were very impressive, not only did they re-tweet my message but their followers started to re-tweet my message too.  The traffic to my site was incredible within 2 days the site had received almost 1000 hits, and as importantly I had picked up a number of new Twitter Followers, this gives me a platform to adertise new site updates. It’s still early days but I’ve very happy with the lauch of iPhone-Experience.com

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Stuart Baggs – Harshly Treated or Done a Favour

Stuart Baggs has achieved  a level of infamy since the current series of the BBC TV show The Apprentice hit our TV screens. At only 21 years old the young entrepreneur he has already proved himself to be successful businessman running the successful Bluewave telecommunications company on the Isle of Man.

Often referring to himself as ‘The Brand Stuart Baggs’ and sometimes showing  a cocky and loud personality, he didn’t always get on with the other contestants on the show, but this made good TV, and despite not being popular with the general public Stuart captured their interest and viewers tuned in.

Reality TV shows need strong characters to be entertaining and Stuart was certainly entertaining as viewers tuned in week after week to see if this would be the week that he was sent home after being fired.

In reality, Stuart was never going to win the show, but he did do very well reaching the penultimate episode of the series, only for a misunderstanding over which telecommunication licenses he holds led to an assumption that he had lied about details on his CV, leading to a scene of pure TV Gold with Lord Sugar dramatically and angrily sacking him with the now infamous term “..full of shit, basically..”

With hindsigh,t Lord Sugar would probably admit that he was a little harsh on Stuart who did show a few glimpses of why he has found success.

But, however, like other reality TV contestants a dramatic exit can lead to a silver lining, and this can be seen using the search analysis tool Google Insights for Search, which can be used to show the trends in keyword searches.

The following 2 graphs show firstly the increasing trend for the search term ‘Stuart Baggs’ in Google, the second graph shows the sudden increase in the number of searches for Stuarts’ company Bluewave.

Stuart may not be a brand himself but he certainly is socially relevant to the media at the moment, and his company is getting an increased level of interest, so perhaps Lord Sugar did him a favour.

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Putting Gillian McKeith into Perspective

In this post I looked at how the search traffic  for Gillian McKeith had increased since her entry and exit from the TV Game Show ‘I’m a Celebrity – Get Me out of Here’, even though during her time on the show she didn’t cover herself in glory.

During the same weekend a contestant on another Reality Game Show, The X-Factor, Wagner who also hadn’t performed brilliantly on the show was sent home.

Both Celebrities had received their own share of negative press, but how did their popularity hold after their exits from their relative shows?

The following graph was produced using Google Insights for Search and tells a story.

You can see that Gillian’s popularity is a long way short of Wagner’s and has already started to tale off, this is strange as she was already a celebrity going onto a show and should already have had a fan base.

During his time on the X-Factor Wagner became an anti-hero, gaining support from those not liking Simon Cowell, whereas Gillian carried a wave of curiosity based how badly she would perform tasks, and no more. After she left the show there was nothing to make her socially relevant anymore.

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An easy way to create backlinks with Article Directories

I’ve recently started to create a Niche Website and I’m on a mission to bring traffic to the site and the natural starting point for this is Google.

Google is the worlds most popular search engine and source of most directed traffic on the net, so it’s important to make sure that Google knows your site exists and considers your site to be relevant for your topics keywords, as the higher your site ranks the more traffic Google is likely to send it.

One way to do this is to make sure that your site has backlinks. Backlinks are incoming links to your site and generally the more you have the higher your site will rank on Google, but also the higher the linking site ranks in Google the higher Google rates your site. So there is an advantage in getting high ranking sites to link to you.

There is an relatively easy way to get Banklinks from High Ranking Sites and that’s by submitting articles to Article Directories, where you write an article and include a link to your own site in the article, before submitting it the directory.

As long as you follow the Article Directory rules your article will be published, along with your link to a relatively high ranking site.

Pat Flynn over at smartpassiveincome.com has had great success recently with Niche Website and he recommends the following Article submission sites, and these are the ones that I’m submitting too:

There are some basic rules and guidelines for article submission, you can’t submit the same article to each site, and there is a limit to the number of links you can include, but Article submission is an easy way to get high ranking backlinks to your site.

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Investigating methods to increase traffic

As part of my Niche website project, I’ve been looking at ways to increase traffic to blogs, starting with Articles and Article submission.

There are many websites out there that act as a library where authors can submit articles, this provides 2 possible advantages, firstly anyone who reads and enjoys your article will be able to follow a link to your sight. Secondly by adding links to your site in the article you increase the number of banklinks to your site and the importance that Google gives to your site, the higher Google values your site the closer to the top of Googles first page you will appear on searches.

As part of my investigation I’m using a tool which will let me write an article and then will re-spin it into several variations and will then automatically submit a variation to many Article reprositories, this should provide a very efficient way of performing the routine.

I’ll test this method out and report the results back here.

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The Power of Twitter – The Theo Paphitis Effect

Yesterday I wrote this article on how Theo Paphitis used Twitter to promote his new business Boux Avenue. Theo was good enough to re-tweet the link to his followers and the effect was incredible. Within 5 mins the traffic to my blog had spiked to such an extent that my blog was using more then 10% of the CPU power of the server farm and my account was temporarily suspended. Using Google Analytics it’s possible to see this effect visualised.

The graph below shows the sudden spike in Traffic after Theo’s re-tweet and then the much slower decline during the day after.

What this shows is the power of Twitter, people that have a large number of dedicated followers can really create traffic towards their own sites or the sites that interest them, for example this could really help support businesses generate leads or generate interest in charities.

I’m sure that this will only work if your followers respect your tweets, and pay attention to your entries. So keep your Tweets interesting and informative, and you may be able to create your very own Theo Paphitis Effect, as you grow your following.

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